Toyota, Honda score
highest in survey gauging commitment to hybrids
Oct. 18Two Japanese automakers scored the highest on a survey of
Americans regarding companies´ commitments to making hybrid vehicles.
Some 41 percent of 1,011 consumers said they see Toyota as being
committed to hybrid vehicles, followed closely by 40 percent for Honda,
according to TechnoMetrica Market Intelligence of Oradell, N.J.
Ford, with 14 percent; General Motors, with 13 percent; and Chrysler,
with 8 percent, all posted lower marks in the survey.
"American automakers have to aggressively engage the public to change
how they are being perceived," said Raghavan Mayur, president of
TechnoMetrica Market Intelligence.
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