New chief of Pittsburgh-area utility places nearly $600 million bet on future

By Len Boselovic, Pittsburgh Post-Gazette -- Dec. 19

As head of one of the oldest companies in a metropolitan area heavily populated by senior citizens, it's no wonder 44-year-old Morgan K. O'Brien frequently gets advice from his elders about how to turn around Duquesne Light.

When O'Brien took over three years ago and hosted a series of employee meetings, one veteran worker at the troubled Downtown utility's North Side garage warned the fresh-faced president and chief executive officer that something had to be done about replacing the aging work force tending Duquesne's power lines.

"He said: 'Look around this room. You're the youngest guy here,'" O'Brien recalls. "I was like 'Wow, that will keep me up at night.'"

That age issue was resolved with relative ease. O'Brien started a training program with Community College of Allegheny County that graduated its first class of electrical distribution students in May.

Resolving an issue raised by O'Brien's elders at a shareholders meeting in June 2002 has been more problematic. Blood pressure and heart rates ran high and Duquesne's stock was tumbling to a 10-year low following the utility's decision to slash its dividend 40 percent.

A sheep-faced O'Brien had to explain why he broke his promise not to cut the quarterly payout some shareholders relied on.

One 64-year-old shareholder, speaking for other seniors in the crowd, told O'Brien: "You should be hung from the highest branches."

Trouble was, Duquesne was no longer the stodgy, dependable company the retirees had trusted. Mesmerized by the late '90s love affair with tech stocks, previous management wagered much of the $1.7 billion Duquesne received from selling its generating plans on water companies, e-commerce and alternative energy ventures. The misbegotten strategy looked good at first but quickly went sour with the tech bubble in 2000.

Over the next two years, Duquesne's shares tumbled 77 percent from their March 2000 high of $48.50.

Cutting the quarterly dividend from 42 cents to 25 cents helped clean up the costly diversion.

"It was one of the toughest decisions we had to face," a humbled O'Brien told shareholders at the 2002 meeting.

Two years later, the safety of Duquesne's dividend is again in question. Synfuel-related tax credits -- late '80s federal incentives to develop alternative energy -- that generate nearly 40 percent of Duquesne's annual earnings will expire at the end of 2007. Unless those profits are replaced, the utility may not make enough to cover its current dividend.

Last week, O'Brien unveiled his plan for coming up with a new pot of money at a meeting with analysts in New York. And he made a promise that sounds uncomfortably familiar to shareholders.

"We are committed to the dividend," he said. "The business plan is really designed around sustaining that dividend."

His plan centers on Duquesne's renewed commitment to its core business: delivering electricity to 588,000 residential and business customers in Western Pennsylvania. O'Brien says the company will invest $570 million over the next three years to upgrade and expand Duquesne's aging transmission and distribution network.

Near the end of the period, Duquesne will ask the state Public Utility Commission for permission to earn a profit on its investment by raising the rates it charges for delivering power to homes, offices and plants. Those rates last went up in 1987.

Based on the PUC's Dec. 2 decision in a case involving Allentown-based PPL Corp., O'Brien forecasts a 2008 increase in Duquesne's transmission and distribution rates could replace the tax-related profits and then some. Similar treatment would allow Duquesne's transmission and distribution business to earn an estimated $84 million to $88 million annually, equal to what the utility expects to earn this year from all of its businesses, O'Brien said.

"There's a big opportunity to increase earnings from where we are depending on how we're treated," he said.

Analysts say the plan, which sticks to the basics of what utilities have historically done, makes sense but is not without risk.

Regulators are encouraging utilities to upgrade and expand their transmission and distribution networks, hoping to avoid a repeat of the blackout that crippled parts of the East Coast and Midwest in August 2003. California had similar problems earlier.

If regulators don't provide incentives to utilities for improving their networks, "at some point we're going to be as capacity constrained as California was a couple years back," says analyst Ivan Feinseth, who follows Duquesne for investment research firm Matrix USA.

Fitch Ratings' Rob Hornick says that although PPL received a favorable ruling, the question is whether regulators will feel the same way three years from now when Duquesne seeks a rate increase. "It's a doable plan [but] it has a certain amount of regulatory risk," Hornick says.

A.G. Edwards analyst Neil Kalton says the ambitious plan calls for Duquesne investing an average of $190 million annually, about 2.5 times more than it spent annually in the previous three years.

"Whether the commission [PUC] will be on board for such a sizable increase over this time frame is not clear yet," says Kalton, who has a sell rating on the stock. "There are concerns they'll be able to get all of this done and get it recognized in rates."

Earlier this year, the PUC rejected Duquesne's six-year plan for rates customers would have paid for electricity, adopting instead a three-year plan that takes effect Jan. 1.

One of Duquesne's strongest backers was Gov. Ed Rendell, who vented his frustration with the PUC at a press conference at Duquesne's 7th Avenue headquarters in September. If the governor is re-elected, four of the PUC's five commissioners will have been appointed by Rendell by the time Duquesne takes its case to Harrisburg.

While the regulatory and political climate can change a lot over the next three years, analysts aren't completely discounting the relationship between Rendell and Duquesne. "It doesn't hurt," Kalton says.

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