IKEA Helps British Shoppers Kick
Plastic Bag Habit
Source:
Edie News
LONDON, June 13, 2006 - Swedish furniture giant IKEA has
launched a three-pronged program to cut the number of plastic bags
wasted by an estimated 20 million a year.
The company will stop giving away free plastic bags to its customers,
instead charging 5 pence per bag until all its existing stocks have run
out.
After that, or by September 1 at the latest, plastic carriers will be
replaced by biodegradable equivalents and the charge for these will be
10 pence.
The reusable Big Blue Bags sold in store will also have their price
reduced to 25 pence to encourage customers to use them instead.
Charlie Browne, environment manager at IKEA U.K. said: "The U.K. is
addicted to plastic bags, and we are paying a high price for this in
environmental terms.
"IKEA U.K. will reduce the cost of the famous reusable Big Blue Bag at
the same time as starting to introduce a charge for carrier bags.
"This is because we want to discourage customers from one-off use of
carrier bags, and help customers make an environmentally friendly
choice."
"IKEA does not claim to have all the answers, and we are actively
examining other environmentally sustainable initiatives. This move may
prove controversial with some customers, but we really hope people will
stick with us, and realize that we are doing this to try to help the
environment.
"There is no financial gain for IKEA. All the money raised by charging
for plastic bags will be donated to the organization Community Forests."
Every year an estimated 17½ billion plastic bags are given away in the
U.K., equivalent to almost 300 bags per person.
Most of these bags never get a second use they get thrown straight in
the rubbish bin and have a high social and financial cost attached to
them.
Community Forests' task is to deliver a comprehensive package of urban,
economic and social regeneration, creating high-quality environments for
millions of people by revitalizing derelict land providing new
opportunities for leisure, recreation and cultural activities enhancing
biodiversity and supporting education, healthy living and social and
economic development.
Graham Hunt -- chairman of England's Community Forests said: "We greatly
appreciate IKEA's contribution to our work.
"The money will be spent to revitalize and expand the network of trees,
woodlands and green spaces in and around some of our major towns and
cities and close to the IKEA stores. It will benefit many people in the
local community as well as IKEA's many customers and employees." |