Oct. 29

Green Seal has launched a new program to recognize truly sustainable U.S. companies to help consumers cut through misleading environmental claims and greenwashing.

The group´s Laureate Program will use science-based standards to identify consumer product companies´ environmentally friendly products. Its requirements are life-cycle based and focused on energy use, air and water impacts, waste, toxic chemicals and other standards.

Laureate recognition is not a one-time deal. Green Seal, an independent, third-party group, will monitor companies regularly to ensure their products´ performance. More information is available at www.greenseal.org .

Contact Waste News reporter Joe Truini at (330) 865-6166 or jtruini@crain.com

To subscribe or visit go to:  http://www.wastenews.com