Partnership helps communities increase recycling



Feb. 5

The Curbside Value Partnership experienced a banner year in 2008, drawing several new community and state partnerships as well as business supporters.

The program provides educational resources and materials to communities to improve curbside recycling collection and reviews the impact on the effectiveness of their recycling programs. To date, 42 communities have partnered with the CVP, achieving, on average, a 23% increase in their curbside recycling rate and an 18% increase in participation.

Georgia and Minnesota kicked off statewide campaigns with the CVP in 2008 and Coca-Cola Co. joined the program as a corporate supporter. Most notably, the CVP became and official program of Keep America Beautiful effective Jan. 1.

The CVP also expanded its library of resources and educational tools at its revamped Web site, www.recyclecurbside.org.

Contact Waste & Recycling News reporter Joe Truini at 330-865-6166 or jtruini@crain.com

Copyright 2009 by Crain Communications Inc. All rights reserved.

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